This is True
Randy Cassingham

Randy Cassingham's Blog

Historical Details and Author's Notes from This is True® - the First For-Profit E-mail Publication (and Still Going Strong).

bullet  Long Distance Calling

This Just In carries its first paid ad -- for long distance phone service.

It advertised an "incredibly low" rate of 13.9 cents/minute -- pretty good in those days, highway robbery today, not even counting inflation. No web site was mentioned in the ad, only a phone number!

We still carry ads in the newsletter -- it's how we're able to send the free edition to more than 100,000 people each week. (Info)

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