This is True
bullet  How You Can Help True Survive

Now and then I note in True that the very existence of this site and newsletter is dependent on the support of its readers, both financially and in other ways. This page tells you how you can help -- and I really do need your help! Especially now, after moving the list to a new provider and losing well more than half the subscriber base in the process. The current third-party-verified subscription level (may lag by up to 24 hours) is:
Subscriber Counter

Ways That Don't Cost a Cent

It's not all about money: small independent sites need attention as they sit in the shadows of big media corporations. You can help by:

  • The number-one way True has grown over the years doesn't cost you a thing, and that's help spread word of mouth. From the newsletter's inception in 1994, the copyright notice expressly allows readers to forward issues to friends. Ideally, put a note on top with your personal recommendation: why you like This is True and why you think they should get their own free subscription. (Tip: do not include the URL for unsubscribing you, because anyone who clicks it will unsubscribe you!)
  • Social Media: Do you have an account on Twitter or Facebook? Others places? When you find a page or item here that you like, post a link! It's a way for your friends to see what it is you like about True. If you have Twitter, click here to Tweet a link (you can edit before you submit it).
  • Do you have a web site or blog? Posting info about True with a link back to this site really helps. Please do not post our copyrighted stories (with the exception of the next idea) -- stealing from us doesn't help us.

  • Get a story for your web site that changes every day, automatically for free! It's our True-a-Day service, and it's extremely easy to do it: just include a little snippet of html on your site, and you'll get something like this:

    You can customize the width and colors to match your site as desired. Hosting TAD definitely helps spread the word about True! See the TAD page for details. To get the exact style above, just copy and paste the following snippet onto a web page:

More Direct Financial Support

  • Once advertising prices dropped through the floor in the original "dotcom meltdown", Premium subscription upgrades have been True's number one income source. You get more than double the stories (a minimum of ten), no outside advertising, and (obviously!) no upgrade pitches -- so on average the resulting newsletter is not much larger than the corresponding free edition. It's the quickest way you can help, but you also benefit from a lot more laughs.
  • True's free edition does still carry ads. However, they're just no longer $750 for one insertion like in the old days. If you'd like to reach our huge audience, it's recommended you get on our sponsor mailing list, which will not only get you all the details, but also notification of any special deals.
  • Printed publications can carry True in their pages -- we self-syndicate to a number of newspapers. Feature editors or publishers can find more details here.
  • Last, everything else you buy, from True book collections to "Get Out of Hell Free" cards and stickers to mugs and other items, also helps. See what's available at our secure shopping cart -- you can even mail in your order if you prefer not to put credit card information online.

    Our shopping cart accepts Paypal, credit and debit cards, or you can send your order by mail with a check/money order.

However you choose to help, it's much appreciated. It's how True has been able to survive since 1994. Thanks!

[Note: All independent content sites, not just True, need your help like this. If you like a site, help support it! Sites can and do go out of business when you fail to support them!]