We hate junk mail! "Spam" mail is the bane of the Internet. If you aren't bothered by it, you probably will be soon. We refuse to add to this illegitimate use of the Internet: we not only will not provide your e-mail address to any advertiser, we actually work rather hard to keep it secret. You don't have to request that your e-mail address be "concealed" -- we "conceal" all subscriber addresses. Your address will not be revealed with anyone who is not an employee of This is True.

We further protect privacy and e-mail security in general by requiring that new subscribers "confirm" their subscription. This helps to prevent people from harassing others by subscribing them to something they may not want. When you send in a subscription request, either via a web form or by e-mail, you will receive a machine-generated message asking you to confirm your subscription. You must reply to this message (you don't have to say anything, just reply to the message) before your subscription will be activated. Of course, you may always cancel (or "unsubscribe") at any time: see info here. (In fact, in exchange for your free subscription, we require only that you abide by the terms of the copyright notice in every issue, and that you agree to control your own subscription -- or, if you no longer want one, your "unsubscription" -- via those easy-to-use tools.)

This is True has been very proactive in educating Internet users about what spam is, why it's bad, and what can be done about it. We encourage you to learn more -- the more you know about spam and e-mail scams, the less likely you will be victimized by them. Please visit our spam primer (offsite: opens in a new window).

In addition, since our company's formation in 1983, it has been our policy to never sell customer postal addresses, either. So if you buy our Premium subscriptions or our book collections, the information you provide us to deliver them is also kept confidential. We miss out on profit opportunities by not selling our customer addresses, but that's how we want to be treated by the companies we do business with, so that's how we treat our customers. Simple, eh?

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